MrTrademark watches IP Australia every day and sends you an email or SMS the moment one of your trademarks is approaching its renewal window — so you can act before someone else gets the gap.
Australian trademarks are registered for 10 years. If a competitor lets one lapse — even for a day — you can pick it up. But unless you're checking the IP Australia register every single morning, you'll miss the window.
Search IP Australia from inside MrTrademark and add any trademark to your watchlist — yours, your competitors', or one you've got your eye on.
Our system pulls the official register daily and tracks the renewal date, status, and any opposition activity for every mark on your list.
Email and SMS alerts at 90, 30, and 7 days out — plus the day it lapses, so you can act on the renewal window before anyone else.
All plans include daily IP Australia checks, email + SMS alerts, and unlimited team viewers. Cancel anytime.
No — we're a monitoring service. We tell you when to act. You file with IP Australia (or your attorney) yourself. We're working on an "assisted filing" add-on for the Firm plan.
We re-check IP Australia's public trademark register every 24 hours. Renewal status, opposition activity, and ownership changes all flow through within a day.
Yes. A lot of our users do exactly that — watching marks they'd like to acquire if the current owner ever lets them lapse.
We'll let you know and pause adding new marks until you upgrade. Marks already on your list keep being monitored — we never silently drop one.